Tamron and Adobe Collaboration!

Tamron and Adobe are collaborating on a fantastic deal for customers. On selected lenses, customers will receive a 20% discount off Adobe Creative Cloud Photography Plan. This deal includes Lightroom and Photoshop!

Qualifying lenses include:

  • SP 85mm F/1.8 Di VC USD (Model F016)
  • SP 35mm F/1.8 Di VC USD (Model F012)
  • SP 45mm F/1.8 Di VC USD (Model F013)
  • SP 15-30mm F/2.8 Di VC USD (Model A012)
  • SP 24-70mm F/2.8 Di VC USD (Model A007)
  • SP 70-200mm F/2.8 Di VC USD (Model A009)
  • SP 150-600mm F/5-6.3 Di VC USD (Model A011)
  • SP 90mm F/2.8 Di MACRO1:1 VC USD (Model F004)
  • SP 90mm F/2.8 Di MACRO1:1 VC USD (Model F017)

Lightroom 6 Now Available

Adobe has announced today the release of Lightroom CC 2015 and updates to all of their mobile apps. Here’s a brief description of some of the new Lightroom CC features available today:

HDR Merge: Create natural-looking or surreal images from extremely high-contrast scenes. Using HDR merge, you can easily combine multiple shots taken with different exposure settings into a single high dynamic range image.

Panorama Merge: Stitch together multiple images, including raw files, to create stunning panorama shots.

Performance Improvements: Get more done, faster. Lightroom takes advantage of compatible graphics processors to boost its overall speed up to 10 times faster, especially in the Develop module.

Facial Recognition: Easily find and organize photos of family and friends with new Facial Recognition features in Lightroom CC.

Advanced video slideshows: Combine still images, video and music with professional effects like pan and zoom.

Improved web galleries: Showcase your work in more elegant, engaging and interactive web galleries. New HTML5-compatible gallery templates work with the widest range of desktop and mobile browsers.

Filter Brush: Precisely control which parts of your image are affected by the Graduated or Radial filters. Now you can use a brush to edit the filter’s mask, adding or subtracting filter effects wherever you want.

If you have Lightroom as part of a Creative Cloud subscription, you already have access to this update. You can download right away, with no additional cost.

All of these updates are available now and available as part of the CC Photography plan for $9.99/mo.

You can also purchase a traditional license of Lightroom 6 for $149 (for those new to Lightroom) and $79 (for previous Lightroom customers). Please note that this version of Lightroom does not have access to any of the mobile or web workflows supported by Creative Cloud, and only Creative Cloud members receive ongoing feature updates.


Adobe Listens

One of the fears many photographers have about the creative cloud subscription model that Adobe has implemented for Lightroom is what happens should your membership expire? Does all that hard work you did on your images get lost?

Adobe today quietly announced that with the latest version of Lightroom (v5.5) those of you who no longer subscribe to Adobe CC will still be able to use all the functions of Lightroom, just not the develop and the map modules.

You can still open up Lightroom, import & export images, create books, slide shows & web galleries, and even print your images.

Adobe heard our fears and created a solution. Kudos to them!